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Hello, my name is John Erickson. I am a 40/30/30
Nutritionist by trade with over 10 years of hands-on
experience (since 1997) specializing in diet food
preparation and portion control. As a dietician-in-training
I’ve served hospital food based on the governments
substandards and as a Zone Diet Instructor I helped
create the popular Zone Diet delivery service.
Government-run dietary institutions apply outdated
nutritional theory and corporate diets make people
think a “diet” is processed food that
has a catchy name and comes in a box. As a result
society has become totally confused about food.
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JOHN
ERICKSON
40/30/30
Nutritionist
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I
created Core Diets™ to free you from the confines
of the diet industry. My goal is to teach you how to become
your own nutritionist so you never need another “diet”
for the rest of your life. My out-of-the-box approach
promotes self-sufficiency and gives you a shot at controlling
your own outcome in life. I will arm you with the tools
necessary to tackle any restaurant, any barbeque, anywhere,
any place, anytime!
Core
Diets™ offers you a wide range of benefits, without
deprivation. Just one core-balanced meal is powerful enough
to make you feel good, satisfy your hunger, increase your
mental alertness, and best of all, shift your metabolism
into the fat burning mode! Core Diets™ restores
the original meaning of the word diet, which means "way
of life."
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Lose
a quick 10 pounds...
With
Core Diets™ you
get the easiest and most effective way of eating that will
give you the best of all worlds -body fat weight loss, hunger
control, enhanced mental acuity and other benefits such
as anti-aging, but legally I am not allowed to mention that.
In the world of Core Diets™
the fountain of youth is real.
How could
this
be possible? I couldn't believe it when I started this diet.
I lost a quick 20 pounds, my body became tight and strong
-and I was not even working out at the time! Driven to find
out more I've spent over a decade figuring out how this
could be.
How it Works...
The first thing people do when they pick up a food label
is immediately look at how many calories, fat and salt are
in the product. If they are satisfied by this criteria the
food product goes in the wagon. By contrast, people that
follow Core Diets™
will pick up the same product and perhaps put it down. This
is because the people already trained in my eating method
are trained to think of food differently. I like to say
we view dieting in a more "normal" way when compared
to the mainstream standard idea of a diet which consists
of D-list celebrities promoting processed food in a box
that doesn't require refrigeration.
The calorie counting and carbohydrate restriction diets
have failed society. They work by decreasing your fat AND
muscle at the same time. By contrast, my Core Diets™
system works by increasing your metabolism, not by reducing
your food intake. This means you have to literally keep
eating to burn fat! You are not bound to a certain number
of “calories” each day because the human body
is designed to eat.
Core Diets™ offers you a wide
range of benefits, without deprivation.
If you adopt Core Diets™
as an everyday lifestyle you will be on your way to looking
and feeling your absolute best. Just
one core-balanced meal is powerful enough to give you energy,
satisfy your hunger, increase your mental alertness, and
best of all, shift your metabolism into the fat burning
mode! Taking pride in what you eat will convey dignity,
spirituality and good taste!
How
it Really Works...
Core
Diets™ revolves around real food,
the only supplement I recommend you take is fish oil. What
I offer is balanced food charts that show you how to exactly
how to portion your everyday meals. Within my recipe collection
is a set of everyday, All-American meals that people normally
eat, such as apple cinnamon oatmeal, a tomato-onion omelet,
grilled chicken Greek salad or a simple banana shake. And
if you ever find yourself hungry it means you are doing
something wrong.
I offer the most unique
food plan on the planet that is light years ahead of the
governments standards or the sillyness promoted by the processed
diet food companies of America. All you have to do is follow
my food charts. Any red, white and blue food choice will
give you a 100% balanced meal. The portions are there for
you.
In addition to showing you how to create a
Core Diets™ meal in
your own kitchen, my restaurant eating guide
tells you exactly what to order when you dine out. I also
provide you with the exact brand names of products I have
approved for use with my Core
Diets™
food plan, such as frozen meals and nutrition bars.
Designed
for your personal level of commitment
My
3 Core Diets™ were designed to match your personal
goals, level of commitment and place of eating. Once you’ve
mastered all 3 Core Diets™ you will feel comfortable
in all eating situations and enjoy the luxury of being your
own nutritionist! I offer a plan for general health and
fat loss, one for accelerated fat loss and another for restaurant
eating.
Core Diets™ works by increasing your metabolism, not
by restricting your food intake. This means you have to
literally keep eating to burn fat! You are not bound to
a certain number of “calories” each day because
the human body is designed to eat.
I designed Core Diets™ for people with any level of
dieting experience, from beginners to professionals. I have
made it possible by having well organized menus. Beginners
can stick to the basics and experts can use the advanced
features.
The
Core Diets™ Edge
Core
Diets™
gives
self-sufficiency and will make you feel like you have a
shot at controlling your own outcome in life. e
you the means to shape your future, as well as your families
-rewarding everyone with health and longevity.
End your love-hate relationship
with food.
Stop relying on caffeine
for energy.
Stop spending money on fad
diets & gimmicks.
Learn the most advanced
nutritional concepts.
Have
your clothes fit better & burn body fat for energy.
Learn
how to eat healthy for the rest of your life.
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Core
Diets™ is a progressive learning system that awards
people a hypothetical Black Belt in nutrition, something
to take with you wherever
you go.
I
am a one man company. I
do not have a secretary or customer service reps. All
the information you see comes directly from me. I am the
writer, editor, web designer and I self-publish my manuals
and food charts. This is very different from what you
get from from the massive corporate diet companies of
America. I
know more about nutrition than any of the phone representatives
that work for Weight Watchers, Jenny Craig, Nutra-system,
Atkins, and Zone Diet combined.
Diets are usually named after someone’s last name
(Atkin's Diet, Ornish Diet) or after a trendy city (South
Beach Diet, Hollywood Diet). Should a diet ever have a
catchy name or a flashy logo? I mean, you are not eating
the logo. Yet people in America tend to choose diets and
food products based on the number of times they saw their
commercial on TV. All marketing companies know the importance
of frequency and familiarity. In reality, nobody can own
the food you eat. My objective was never to satisfy people
who are looking for a flashy, quick-fix diet plan with
a fancy name, because proper nutrition and optimal health
is serious business. For most other companies, its just
business.
Feel
good about your appearance.
Core
Diets™
is a model blueprint for acquiring a strong and efficient
body as well as the highest possible level of physical
fitness. A core-balanced diet will make
you feel good from day one. Taking pride in what you eat
and feeling comfortable with your appearance will convey
dignity, spirituality and good taste.
Will
you feel good later?
Fuel your body with a core-balanced diet & you'll
feel good -even if there's no one around to impress.A
core-balanced diet will keep you slim, young & healthy
for the rest of your life.
The
Balanced Approach.
Core
Diets™
triggers an optimal state-of-mind which makes you feel
balanced, alert, and in total control of the present moment.
This is accomplished by consuming a balanced ratio of
protein, carbohydrate and fat at each meal.
The
Leader's Edge.
Core
Diets™
is simple, direct and non-traditional.
My custom food charts can be tailored to your individual
needs and goals.
Designed
for every level of commitment.
Core
Diets™
can be used by people with any level of experience, from
beginner to professional. I have made it possible by having
well organized menus. Beginners can stick to the basics
and experts use the advanced features.
A
Way of Life.
Core Diets™ restores the original meaning of the
word “diet” which means “a way of life.”
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A highly personalized approach. 
